Smartvel, a Spanish startup provider of updated destination content solutions for the tourism sector, has closed its second round of investment worth more than 1 million dollars, which will allow the tech company to continue its fast growing path.
In addition to the support of Caixa Capital Risc and Alsa that invested in earlier phases and have increased their participation in this round, the deal has involved reputed investors in the business world such as Fides Capital, Faraday Venture Partners or Pinama Inverstartups. First level international investors such as Max Burger, as well as other independent investors have also participated.
“The most valuable thing in this round is the relevance of the investors. All of them with successful backgrounds in the consolidation of companies that have been able to change the dynamics of many industries. We are confident that thanks to them we can become a benchmark in content solutions in the tourism sector nationally and internationally” says Íñigo Valenzuela, CEO of Smartvel.
Smartvel’s technology, based on Big Data and Machine Learning techniques, is able to efficiently collect, classify, monitor, enrich, translate and geolocate all the events taking place at any destination in the world. With all this relevant content to the traveller, Smartvel has developed a series of easy to integrate solutions within the digital channels of its customers – leading players in the tourism sector such as Airlines, Tourism Offices, Hotel Chains or Travel Agencies – which allows them to display to the travellers all the content on what to do at their destinations, as a tool of inspiration and help in planning their stay. With this, they manage to add value to the customer experience throughout all the touchpoints of the customer journey, and contribute to an improvement in brand awareness and customer loyalty.
“At Smartvel, we want to help the main companies within the sector to improve their traveller’s experience, by providing value through content solutions that allow users to get inspiration and plan a trip in an intuitive way” Valenzuela assures.
Smartvel, which recently acquired the British content marketing company Pearlshare, already has important clients such as Singapore Airlines, Iberia, the City of Buenos Aires, Iberostar Hotels, Nautalia, Mahou, Grupo Globalia, among others, and is in full international growth. This new round will provide a boost on its resources that will enable the startup to continue investing in its internationalization during the coming years, as well as to continue improving the technology and product.
